I know I’ve said 1,000 times that opening night is going to be a big deal . . . but we didn’t even realize how big of a deal it was until yesterday.
We have over 800 guests confirmed for our opening night party. Holy smokes!
We needed an enormous venue. So we toured the perfect space yesterday and we are ready to put the final touches on our party plans.
We reviewed all the details as we moved through endless floors of bars and DJ booths and chandeliers. Where will we set up the step and repeat? Where are we putting the press line? How many buffet tables do you need for 800 people again? We need a space for the photo booth and most importantly, where are we putting the “war room?”
The war room is where our marketing team sets up shop for the night. Unfortunately, they aren’t there to party, they’re there to jump on reviews as they come out and immediately get to work on pulling quotes. This process will begin shortly after the performance ends. In other words, they’ll spend the entire night working while our cast and special guests get their groove on.
While I’d love to say that the producers will be letting loose at the opening night party as well, it’s pretty unlikely. Ken will be stopping by the war room to give input many more times than he’ll be visiting the bar.
Only 3 days left until opening night of Spring Awakening!
ArchiveClick here to view posts from the previous Associate Producer from Macbeth on Broadway.